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Creating Characters for the Entertainment Industry

Creating Characters for the Entertainment Industry

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Step behind the scenes of the animation, illustration, and video game industries to learn how their characters are briefed and designed. Indispensable for both students and professional character designers alike, this book focuses on how to tailor your work to meet the individual needs of audience, media, marketing, and production, while still creating truly dynamic, imaginative, and original characters.

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Engaging and informative, Creating Characters for the Entertainment Industry: Character Design for Animation, Illustration & Video Games is an inspiring and informative exploration of how popular professional character designers take the basic concept of a character in a production brief and develop these ideas into an original, high-quality design.

Suitable for student and professional character designers alike, this book focuses on how to approach your designs in ways that ensure the target audience and production needs are met while still creating fun, imaginative characters.

304 visually appealing pages include 12 thorough tutorials guiding you through the design and decision-making processes used to create awesome characters. Replicating the processes used in professional practice today, this book demonstrates the types of brief a professional designer might receive, the iterative design process used to explore the brief, the influence of production feedback on early drafts, and how final designs are presented to clients. This detailed, enlightening book is an excellent guide to creating incredible imaginative characters suitable for your future professional projects.

*Gain insight into the design process from the perspective of the entertainment industry, and how characters are created for animation, illustration, and video games.
*Follow professional artists through key stages of tackling original briefs, from mind-mapping initial ideas and generating thumbnails, to assembling turnarounds and rendering their final presentation.
*Discover how artists deal with feedback from their client and successfully integrate it into their creations.
*Fuel your own character designs with invaluable tips, industry insights, and expert advice.

Product details
Softback 304 pages
Dimensions: 210mm x 260mm
Paper quality: Full-color premium paper pages
ISBN:978-1-909414-86-0

Contents and contributors

FOREWORD by James Woods

HOW TO USE THIS BOOK

INTRODUCTION

Why do we need character briefs? by Kenneth Anderson

Following directions

What influences a brief?


The design brief process by Kenneth Anderson

Flow of information

Anatomy of a brief

Approaching a brief

Key industry skills


Presentation & feedback by Kenneth Anderson

How to present

Processing feedback


TUTORIALS

The Adventurer

Games by Devon Cady-Lee

Illustration by Hollie Mengert

Animation by Cécile Carre


The Wizard

Games by Devon Cady-Lee

Illustration by Hollie Mengert

Animation by Cécile Carre


The Dragon

Games by Devon Cady-Lee

Illustration by Hollie Mengert

Animation by Cécile Carre


The Schoolboy

Games by Devon Cady-Lee

Illustration by Hollie Mengert

Animation by Cécile Carre


TRY IT NOW: BONUS BRIEFS by Kenneth Anderson

GLOSSARY

CONTRIBUTORS

Reviews

Customer Reviews

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Willem HJ
This book makes clear how the contact between the artist and the art director proceeds.

This is a good book that highlights the process of character designer in a different way than other books do. This is less about drawing, but instead of more about the assignment you get and what it looks like. I find that very educational.

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danny
Fantastic book

I bought this book to help me get a bit of further professional insight to the process of character creation weather it be games, illustrations or animation. This book gave me that I have found it an amazing piece of literature. There are fantastic projects within the book aswell to complete overall very satisfied. 100% w0uld recomend to anyone in character art. I am a student study character art for games